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ESO is going to become a great MMO game. Many people are waiting for it and already looking for information about future prices. There is no official data about price of the game but we can discuss this question and we can try to calculate possible price.
ESO will have many competitors. They can help us to find an answer. It is obvious that it is not profitably to set a very high price because nobody will buy the game. It is a market law. Will you play the game with a very high monthly fee? I think no. There is another reason to keep good price: most gamers are young and do not have enough money to pay a very high fee. As you can see the price of the game must be fair and must be set according to market rules. That’s why we must analyze current MMO market to find out possible price of Elder Scrolls Online. Current prices of other MMO games can help us to determine future price of the game.
Let’s take two interesting MMO games: World of Warcraft and Star Wars: The Old Republic. These games are well known and we can use them in our analysis.
World of Warcraft – current market leader. A new player will have to buy WoW package, consisting of all updates and then will have to pay monthly fee. World of Warcraft 60 Day Pre-Paid Time Card costs $29 (approximately $15 monthly). Moreover every huge update of the game is not free. For example you will have to pay extra $39 to download and play Mists of Pandaria.
Star Wars: The Old Republic is a new MMO game. A new player will have to pay $35 to buy a game. Star Wars: The Old Republic 60-Day Pre-paid Time Card costs $22 (approximately $11 monthly). Edit: SWTOR is free to play now.
As you can see the prices are almost the same. There is no big difference. Well we can assume that Elder Scrolls Online will cost about $15 monthly. If the price is too high it will prevent new players from buying the game. The price of ESO will have to be attractive to stimulate people to buy the game.